First off, I’m always hesitant to be the first to publish to a class blog, because I’m probably doing it wrong. So if this is incorrect, I’m sorry, and if everyone else follows my lead and is also incorrect, then it looks like I’ve started a new trend.
Alright so for this first week, I floundered a bit trying to find what it is I was supposed to critique. Originally I wanted a “Snowfall”-esque story or site, but other than the ones done by the New York Times, I couldn’t think of any. So I found ipolecat.com.
Polecat is a company that creates and designs iPhone and iPod apps. While I know we won’t be doing this in class, I thought their website was really fun, so I’m going to critique it. First, I really like the animations on the main page. With each scroll, a new illustration comes up with some simple movement. It adds some whimsy to the page and makes their company seem fun.
On exploring the website more, I really like the whole package in general. The oversized type and large color blocks again add some fun to the page, and though there is a lot going on between descriptions and large headings and many illustrations, the designer adds a lot of white space to keep it from getting overwhelming.
Overall, I love the website’s design, and were I in the market for a new app, I would most likely use this company.