The Apple Watch Event on Monday morning is a big deal for people who are interested in technology and Apple products.
Mashable packages a series of stories for the Apple Watch Event and they also have a live blog for the event.
The package appears on Mashable’s homepage as a dominant package across the top of the page. You can click on individual articles to read the stories.
I think the individual story pages are too noisy. There’re other unrelated stories displaying on the side, and if you scroll down, there will be an infinite stream of other stories. The related stories in the package are listed on top of the article, which I just ignored at first because they appear the same as other unrelated stories and websites usually don’t have related articles on top of a main article. I think the story package doesn’t have a strong structure for readers to navigate and is with too many distractions on the webpages.
Mashable does a great job at combining different kinds of media to tell the story. They have a story on “18 songs that should be used during the Apple Watch unveiling,” which is a fun idea to combine music with a technology event.
I like the live blog idea. I think it’s thoughtful for many readers who are working on Monday morning but still want some fresh and juicy information on the event. Mashable has six reporters twitting the event, three from the event and three from the newsroom. Browsing the tweets, I feel like listening to several friends talking about an interesting event. What’s not so good about the user experience is that the page is loading slow because of the live stream.
They’re adding stories to the package as the event releasing new information on Apple’s new products.